New car · Sedan · Diesel
BMW Serie 7 2026 — Morocco price
from MAD 1,409,000 to MAD 2,131,000
The BMW Serie 7 is the Munich brand's flagship luxury sedan, available in Morocco across a wide range of MHEV diesel and PHEV petrol-electric trims, priced from 1,409,000 to 2,131,000 DH. With its commanding presence, cutting-edge technology, and a cabin that redefines rear-seat comfort, it targets Morocco's top-tier executives and business elite. Whether you choose the entry Signature trim or the opulent M Sport Iconic, the Serie 7 delivers a driving experience that few competitors on the Moroccan market can match.
Key specifications
- Body
- Sedan
- Fuel
- Diesel
- Year
- 2026
- Availability
- On sale
Trims & prices
| Trim | Price |
|---|---|
| Mhev 740d Xdrive M Sport | MAD 1,679,000 |
| Mhev 740d Xdrive M Sport Iconic | MAD 1,805,000 |
| Mhev 740d Xdrive Pure Excellence | MAD 1,619,000 |
| Mhev 740d Xdrive Signature | MAD 1,409,000 |
| Mhev 760i Xdrive M Sport | MAD 1,955,000 |
| Mhev 760i Xdrive M Sport Iconic | MAD 2,078,000 |
| Phev 750e 750e Xdrive M Sport | MAD 1,842,000 |
| Phev 750e Xdrive M Sport Iconic | MAD 1,967,000 |
| Phev 750e Xdrive Pure Excellence | MAD 1,786,000 |
| Phev 750e Xdrive Signature | MAD 1,568,000 |
| Phev 760e Xdrive M Sport | MAD 2,009,000 |
| Phev 760e Xdrive M Sport Iconic | MAD 2,131,000 |
Pros
- Wide powertrain choice: MHEV diesel, MHEV petrol, and two PHEV options
- xDrive all-wheel drive standard on every trim — reassuring on all roads
- Rear-seat comfort and tech rival far more expensive limousines
- Broad trim ladder lets buyers calibrate luxury level to their budget
- PHEV variants offer real electric range for daily city driving
Watch out for
- Entry price of 1,409,000 DH puts it beyond most private buyers
- Running and maintenance costs are significantly above segment average
- Large dimensions can make tight Moroccan urban parking genuinely challenging
- High-end trims above 2,000,000 DH face strong competition from ultra-luxury brands
Our verdict
A Flagship Sedan at the Top of Morocco's Luxury Market
The BMW Serie 7 (G70 generation) occupies the very pinnacle of BMW's passenger car lineup and represents one of the most technologically advanced luxury sedans available in Morocco today. Distributed through BMW Morocco's official network, the Serie 7 is positioned squarely against the Mercedes-Benz Classe S and the Audi A8 — a trio that defines the upper boundary of the Moroccan prestige-car segment.
Powertrain Choices: MHEV or PHEV?
Moroccan buyers can choose between two distinct powertrain families. The MHEV (Mild Hybrid Electric Vehicle) range is built around the straight-six 740d xDrive diesel and the straight-six-with-V8-character 760i xDrive petrol, both paired with a 48V mild-hybrid system for improved efficiency without a charging cable. The PHEV (Plug-in Hybrid) range, centred on the 750e and 760e xDrive units, adds a more substantial battery and electric motor, enabling meaningful electric-only driving — a genuine advantage for urban commutes in Casablanca or Rabat where fuel costs are a daily reality.
Trim Ladder: From Signature to M Sport Iconic
The trim structure rewards careful comparison. The Signature sits at the accessible end of each powertrain family (from 1,409,000 DH), offering an already lavish specification. Pure Excellence adds a layer of refined aesthetics, while M Sport introduces the sporty body kit, performance-tuned suspension setup, and larger alloys. At the top, M Sport Iconic layers exclusive finishes, extended Merino leather, and additional tech packages — justifying price tags that approach or exceed 2,000,000 DH.
Who Is the Serie 7 For?
The Serie 7 is built for Morocco's senior corporate executives, successful entrepreneurs, and high-net-worth individuals who treat the rear seat as their primary workspace. The panoramic Sky Lounge roof, rear-seat entertainment screens, and near-limousine legroom make the car a genuine office on wheels. The xDrive all-wheel-drive system, standard across the entire range, also provides reassurance on inter-city motorways or the occasional mountain road.
Competing in the Right Company
At this price level, the Serie 7 faces the Mercedes-Benz Classe S as its most direct rival, alongside the Audi A8 and, at the upper end, the Bentley Flying Spur. Against these, the BMW distinguishes itself with a more driver-focused character and arguably the most digitally immersive interior in the segment.
Morocco price benchmark
What's your used BMW Serie 7 worth?
Median and indicative range by year and mileage. Open methodology, refreshed continuously.
How we calculate
The most accurate used-car estimator in Morocco. Our prices are calibrated on the real Moroccan market: official dealer prices, resale ranges observed on the leading second-hand platforms, brand-by-brand resilience (Toyota, Renault and Dacia hold their value better; German premium drops faster after year 4; Chinese newcomers depreciate faster), a progressive mileage penalty and segment-level variance. Methodology continuously updated.
Occasion
This Serie 7 used
Browse listings and the average valuation of the BMW Serie 7 used.
See used →Frequently asked
What is the cheapest BMW Serie 7 available in Morocco?
What is the difference between the MHEV and PHEV versions of the Serie 7?
How does the BMW Serie 7 compare to the Mercedes-Benz Classe S in Morocco?
Is the BMW Serie 7 available with all-wheel drive in Morocco?
What does the M Sport Iconic trim add over the standard M Sport?
Are PHEV vehicles practical in Morocco given charging infrastructure?
Compare with…
Compare the BMW Serie 7
Direct rivals at the same size and budget — full side-by-side.
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