Comparator
BMW iX vs Land Rover Defender — Side by side
Detailed face-off between the BMW iX and the Land Rover Defender: price, full specs, equipment, pros and watch-outs. Updated 2026.
At a glance
The BMW iX is 8% more expensive than the Land Rover Defender (MAD 1,289,000 vs MAD 1,190,000).
Editorial verdict
Which should you pick?
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Spec sheet comparison
| — | BMW iX | Land Rover Defender |
|---|---|---|
| Brand | BMW | Land Rover |
| Body | SUV | SUV |
| Fuel | Electric | Diesel |
| Gearbox | Single-speed | Automatic |
| Power | 619 ch | 300 ch |
| Battery | 109 kWh | — |
| Range | 619 km | — |
| Consumption | — | 8.6 L/100 km |
| Year | 2026 | 2026 |
| Entry price | MAD 1,289,000 | MAD 1,190,000 |
| Top trim price | MAD 1,689,000 | MAD 1,690,000 |
Pros and watch-outs
BMW iX
Pros
- iX xDrive50 619 km WLTP — MA D-SUV EV range record
- M70 xDrive 659 hp tri-motor / 0-100 in 3.8 s — unique MA catalogue performance
- 200 kW DC charging — 10-80% in 35 min (equivalent to Mercedes EQE, BMW iX)
- CFRP carbon cage — passenger safety + lighter by -200 kg vs equivalent steel
- 8-year / 160,000 km Smeia BMW battery warranty
Watch-outs
- Divisive design — polarising closed XL grille
- 1,289k MAD entry pricier by 260k MAD vs Audi Q8 e-tron 50
- No 7 seats (Tesla Model X only with Falcon Wing + 7 seats)
Land Rover Defender
Pros
- 900 mm wading depth — segment record for raid SUVs
- D7x aluminium platform — rigid + lightweight + corrosion-resistant
- Adjustable air suspension + optional front + rear diff lockers
- Premium tactile cabin + 11.4" Pivi Pro screen — successful luxury + raid fusion
- Defender 90 (3-door) or 110 (5/7-seat) configuration — flexibility
Watch-outs
- 1,190,000 MAD entry price — high barrier, V8 reaches 1,690k
- Perceived electronic reliability below Land Cruiser 300
- Limited Premium Maroc network — 2 main dealerships (Casa, Rabat)
Go further
Land Rover Defender
Frequently asked — BMW iX vs Land Rover Defender
BMW iX or Land Rover Defender: which to pick in Morocco 2026?
It depends on your profile. If your top criterion is overall budget, look at the Land Rover Defender (entry MAD 1,190,000). If you prioritise the engine or standard equipment, compare the spec sheet above line by line. For purely urban use in Morocco, fuel consumption and exterior size matter more than power; for long Casa-Tanger or Casa-Marrakech trips, power and motorway comfort become decisive.
What's the price gap between the BMW iX and the Land Rover Defender?
The BMW iX starts at MAD 1,289,000 versus MAD 1,190,000 for the Land Rover Defender, a 8% gap at entry. On top trims, the gap may close or invert — check each model's detailed page for the exact figure on the trim you're considering.
Which one holds value better when sold used?
In Morocco, Japanese and German C-SUVs (Toyota RAV4, VW Tiguan) typically retain 65-70% of their new price at 3 years, ahead of Chinese brands and newer SUVs that plateau around 55-60%. For an exact figure on your model, run the estimator at the top of each model page — it computes median + p25-p75 range based on the year and mileage you enter.
Where can the BMW iX and Land Rover Defender be test-driven in Morocco?
Both models are sold through their importers' official dealer networks in Morocco. For the latest list with addresses and phone numbers, see each model's /neuf/ page — every page lists the official importer and helps you find the nearest dealer to your city.