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O'Voiture — Auto & Moto

Comparator

Lexus NX vs Cupra Tavascan — Side by side

Detailed face-off between the Lexus NX and the Cupra Tavascan: price, full specs, equipment, pros and watch-outs. Updated 2026.

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At a glance

Both models share a near-identical entry price (MAD 559,000 vs MAD 559,000).

Editorial verdict

Which should you pick?

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Spec sheet comparison

Lexus NXCupra Tavascan
BrandLexusCupra
BodySUVSUV
FuelHybridElectric
GearboxAutomaticSingle-speed
Power309 ch340 ch
Battery77 kWh
Range549 km
Consumption5.7 L/100 km
Year20262026
Entry priceMAD 559,000MAD 559,000
Top trim priceMAD 759,000MAD 689,000

Pros and watch-outs

LexusNX

Pros

  • Lexus ~65% 3-year resale — best in MA premium C-SUV segment (+3-7 pts vs X3/Q5/GLC)
  • Legendary Toyota e-CVT reliability — 30+ years / 1M km proven Tokyo taxi
  • NX 450h+ PHEV 76 km EV WLTP + 0 MAD TVM (PHEV exempt)
  • Standard electronic AWD-i all versions + 17-speaker Mark Levinson
  • 5-year vehicle warranty + 10-year / 1 million km Toyota Care battery

Watch-outs

  • PHEV 76 km EV WLTP — beaten by Mercedes GLC 300 e (130 km) and BMW X3 30e (90 km)
  • F Sport aesthetic only (no real F NX performance vs AMG GLC 43 / X3 M40i / SQ5)
  • Lexus 3 MA dealership network (Toyota du Maroc 30+ shared but Lexus-dedicated limited)

CupraTavascan

Pros

  • Unique electric coupé-SUV silhouette in Morocco — distinctive Cupra design
  • Volkswagen Group MEB platform — proven ID.4 / ID.5 / Q4 e-tron
  • VZ 340 hp dual-motor AWD / 0-100 in 5.5 s — sub-700k MAD
  • 135 kW DC charging: 10-80% in 30 min
  • 8-year / 160,000 km Cupra Maroc battery warranty

Watch-outs

  • 559k MAD entry price — vs BYD Sealion 7 ~459k for close specs
  • Limited CAC Cupra Maroc network (3 main dealerships)
  • 5+ year resale unknown — Tavascan launched late 2024 in Morocco

Frequently asked — Lexus NX vs Cupra Tavascan

Lexus NX or Cupra Tavascan: which to pick in Morocco 2026?
It depends on your profile. If your top criterion is overall budget, look at the Cupra Tavascan (entry MAD 559,000). If you prioritise the engine or standard equipment, compare the spec sheet above line by line. For purely urban use in Morocco, fuel consumption and exterior size matter more than power; for long Casa-Tanger or Casa-Marrakech trips, power and motorway comfort become decisive.
What's the price gap between the Lexus NX and the Cupra Tavascan?
The Lexus NX starts at MAD 559,000 versus MAD 559,000 for the Cupra Tavascan, a 0% gap at entry. On top trims, the gap may close or invert — check each model's detailed page for the exact figure on the trim you're considering.
Which one holds value better when sold used?
In Morocco, Japanese and German C-SUVs (Toyota RAV4, VW Tiguan) typically retain 65-70% of their new price at 3 years, ahead of Chinese brands and newer SUVs that plateau around 55-60%. For an exact figure on your model, run the estimator at the top of each model page — it computes median + p25-p75 range based on the year and mileage you enter.
Where can the Lexus NX and Cupra Tavascan be test-driven in Morocco?
Both models are sold through their importers' official dealer networks in Morocco. For the latest list with addresses and phone numbers, see each model's /neuf/ page — every page lists the official importer and helps you find the nearest dealer to your city.