New cars
Alfa Romeo in Morocco — Prices, spec sheets, full lineup
The Italian brand of character — emotional design, engaged driving, a Latin alternative to the German premium establishment.
Alfa Romeo lineup in Morocco
4 models on sale or arriving soon
Alfa Romeo Junior
The Alfa Romeo Junior arrives in Morocco as a compact electric and mild-hybrid SUV that blends Italian flair with modern efficiency. Priced between 305,490 and 490,000 DH, it targets style-conscious urban buyers seeking a premium alternative to mainstream crossovers. Available in full-electric and 1.2L MHEV petrol variants, the Junior punches above its segment with distinctive Alfa Romeo design heritage, making it a compelling choice for Moroccan drivers who refuse to compromise between character and practicality.
From
MAD 305,490
Alfa Romeo Tonale
The Alfa Romeo Tonale brings Italian flair to Morocco's competitive crossover segment, priced between 387,000 and 475,000 DH. Available in mild-hybrid petrol and diesel variants, it pairs a distinctive design with a driver-focused character that sets it apart from mainstream rivals. Whether you're drawn to the entry-level Sprint or the style-rich Tributo Italiano, the Tonale is a compelling choice for Moroccan buyers who want a premium SUV with genuine personality.
From
MAD 387,000
Alfa Romeo Stelvio
The Alfa Romeo Stelvio brings genuine Italian flair to Morocco's premium SUV segment, offered in two diesel trims priced from 489,000 to 545,400 DH. Built around a driver-focused platform, it pairs a sharp, sculpted exterior with a refined interior and responsive performance. Whether you're navigating Casablanca's boulevards or heading to the Atlas foothills, the Stelvio stands out as a stylish, dynamic alternative to the usual German suspects — for buyers who want their premium SUV to have a personality.
From
MAD 489,000
Alfa Romeo Giulia
The Alfa Romeo Giulia brings Italian flair and genuine driving excitement to Morocco's premium sedan segment. Available in two diesel trims — Veloce and Competizione — priced between 595,000 and 635,000 DH, it targets buyers who want more than just a status symbol. With a 2.2-litre turbodiesel engine paired to an automatic gearbox, the Giulia blends expressive Latin styling with a rear-wheel-drive chassis that sets it apart from German rivals. For the Moroccan enthusiast who refuses to compromise between elegance and performance, the Giulia makes a compelling case.
From
MAD 595,000
About Alfa Romeo
Founded in 1910 in Milan as A.L.F.A. (Anonima Lombarda Fabbrica Automobili), Alfa Romeo is one of the oldest and most emblematic sports brands in the world. Now part of Stellantis (since the FCA-PSA merger in 2021), it sits as the conglomerate's Italian premium wing, distinct from Maserati (sport luxury) and Fiat (mass-market). In Morocco, the brand is distributed by Auto Hall — which also handles Fiat, Jeep and Dodge — through the Stellantis Morocco network in Casablanca, Rabat, Marrakech, Tangier and Agadir. The Moroccan lineup concentrates on two characterful models: the Giulia (D-segment sports sedan, twin-turbo six-cylinder in Quadrifoglio guise, direct rival to BMW 3 Series and Mercedes C-Class) and the Stelvio (D-segment premium SUV sharing Giulia's mechanicals, BMW X3 / Mercedes GLC alternative). In 2024 the brand added the Tonale (C-segment PHEV SUV on the Stellantis CMP platform) and is readying the Junior (urban SUV, including a fully-electric version). Alfa Romeo retains an unmistakable design signature (trilobate triangular grille, historic shield logo) and driving dynamics praised by the European specialised press. Moroccan volume is modest (sub-200 units a year across the lineup) but the customer base is passionate and highly loyal. Used-market values are below the German premium pack, which creates real buying opportunities at 2-3 years old.